Since the future of any sector is uncertain, it’s important to build a personal brand that transcends your industry
3 min read
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I started my business, Hunk-O-Mania, before the era of social media and during the early days of internet marketing. While building my company, I neglected my own personal brand — and in the last few years, I’ve aimed to make up for it by embracing social media platforms as a way to build my brand outside of my business.
Crafting a strong personal brand on social media can take time, but it can also yield significant benefits. Based on my own experience, here are a few tips on how to build your own authentic brand on social media.